Privacy Policy

We collect only the information needed to route your message and help a business respond to you. Depending on how you reach us, this includes:

Contact information — your name, phone number, and email address, submitted through WhatsApp conversations, website or landing-page form submissions, and interactions with our ad campaigns.

Advertising and attribution data — click identifiers from Meta and Google Ads (for example the Meta click ID “ctwa_clid” and the Google click ID “gclid”) and UTM parameters (source, medium, campaign) attached to the ad or link you came from.

Message content — the content of messages you send and receive through our WhatsApp Business Platform integration, together with timestamps and delivery status.

Technical metadata — limited data such as the WhatsApp phone-number ID, message IDs, and the campaign or ad a conversation originated from.

We use the information we collect to:

Lead management — create and update a contact record so the business you contacted can respond and follow up.

Campaign attribution and ROAS reporting — link an inbound WhatsApp message or form submission to the ad campaign that generated it, so businesses can measure return on ad spend.

Customer communication — let the business reply to you over WhatsApp and other channels.

CRM record-keeping — keep an organized history of the conversation and deal for the client business that owns the relationship.

We do not use this information to build advertising profiles about you, and we do not sell it.

WzGate CRM integrates directly with Meta’s platforms to deliver messaging and ad attribution:

Meta WhatsApp Business Platform API — we send and receive your messages through Meta’s WhatsApp Business Platform so businesses can converse with you. Your messages pass through Meta’s systems as part of delivering them.

Meta Marketing API — we retrieve advertising campaign data (such as the ad and campaign a click came from) so we can link an inbound WhatsApp message to its originating ad campaign.

We use Meta’s WhatsApp Business Platform API and Meta Marketing API solely to deliver messaging and to attribute conversations to the ad campaigns that produced them. Your data is not sold, and it is not shared with unrelated third parties for their own marketing.

Beyond Meta, data may be shared with the client business whose ad or account you interacted with (it owns the customer relationship), with infrastructure providers (hosting, database, and email delivery) that process data on our behalf under confidentiality obligations, and with authorities where disclosure is required by applicable law.

Retention — lead and message data is retained for as long as the client business keeps an active account and needs it for the purposes above, and is deleted or anonymized when it is no longer needed or upon a verified request. Client businesses may set shorter retention periods for their own organization.

Security — data is stored on secured, access-controlled infrastructure. We apply encryption in transit (HTTPS/TLS) and encryption at rest, role-based access controls that limit data to authorized users within each business, and multi-tenant isolation so one business cannot access another business’s data.

On our website we use cookies and similar technologies, subject to your consent, to run the site, measure traffic, and attribute ad campaigns. You can manage non-essential cookies at any time through the consent banner.

You can request to access, correct, or delete the personal information we hold about you. Because each client business controls its own records, we route your request to the relevant business and help fulfill it.

To make a request, email privacy@wzgate.com from — or including — the phone number or email you used, so we can locate your records.

You can stop WhatsApp messages at any time by replying “STOP” (or “إيقاف”) in the conversation.

Our services are not directed to children under 18, and we do not knowingly collect personal information from children.

WzGate CRM and this website are operated by TIDA Solutions (trading as “WzGate”), based in Cairo, Egypt.

For any privacy question or data request, contact us at privacy@wzgate.com (alternatively apps@wzgate.com).

We may update this privacy policy from time to time. Material changes will be posted on this page with a revised “Last updated” date.